Broadcast and print have many different needs and serve different
purposes. In my story, there were big differences between the print and broadcast
coverage. In the print coverage, the reporter detailed told a much clearer story
with the names and actions of the people throughout. The TV coverage just skimmed
the surface by using the 5 w’s and the conclusion if the incident. The writer for
print was able to separate the major ideas into sections of the article, while the
TV reporter gave the important facts. The print reporter made sure to connect actions
to people or organizations (William Jenkins, Advanced Helicopter, or NTSB). The
TV reporter gave the names of the victims and referenced the NTSB
investigation, but did not go beyond that. The one place where TV beat print was the visualization. The TV report had pictures and audio of the incident, and the print had a satellite image. I tend to think the TV report sucked
for not fully covering the story. Though the print reporter did cheat by including air traffic control audio and a video, but I do not consider that truly a part of the "print" piece, because that cannot be included in a hard copy newspaper, it is brought to us from the innovations the web has brought to print news.
I personally have experience working in broadcast news and
have found that it is difficult to convey the exact message one seeks. In
print, the words stand for themselves. Some may question whether the writer has
a hidden meaning in the text, but for the most part, there is not much to
dissect. In broadcast, it is not as much about what you say as how you say it. There
may be good information in the story, but if the broadcaster has bad inflections
in sentences or speaks in a way that nobody understands, the message will not
come across as well. Most people reading printed material will re-read a
portion they didn’t fully understand, but will not rewind the broadcast to
rewatch a portion they don’t understand. In this way, printed stories can go into more detail than broadcast packages.
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